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A prominent homebuilding company founded and based in the San Ramon Valley has announced its acquisition of a Central California lending company as the latest development in its ongoing expansions.
Trumark Homes announced Tuesday that it had acquired Fresno-based Icon Lending, allowing the company to “further support business operations” with the addition of an affiliated lender for new homebuyers as the latest steps in its “strategic growth” and merger and acquisition efforts.
“We are thrilled to embark on this new phase of Trumark Homes’ growth with the addition of Icon Lending, strengthening our offerings to elevate the homebuying journey,” said Michael Maples, principal and co-founder of Trumark Companies in Tuesday’s announcement. “We look forward to offering prospective homebuyers an affiliated lending option to ease their way through one of life’s most important and rewarding milestones.”
As part of this week’s announcement, Trumark officials named Chris Robson as the new president of Icon Lending, citing his 20-plus years of experience in the mortgage industry and his “instrumental” role in the loan company’s previous relationship with Trumark Homes as a “longstanding preferred lender” for the development company’s Central California division.
Robson told DanvilleSanRamon that his previous title was broker and manager at Icon, and that with the company being a manager-run corporation it had already been under his leadership prior to the acquisition.
Currently, Icon Lending partners with “a wide range of wholesale mortgage product providers,” including the Federal Housing Administration, the U.S. departments of agriculture and veterans affairs, and the California Housing Finance Agency.
With the acquisition now complete, employees from Icon are now considered part of Trumark “and will be integrated to work along the sales teams in California and Colorado.”
Icon Lending is the second Central Valley business that Trumark has acquired in recent years, announcing their acquisition of Wathen Castanos Homes in 2023 as part of its goal to exceed $1 billion in revenue in 2024.
“We are actively seeking out opportunities to strategically grow Trumark Homes, which includes incorporating financial services and resources to support homebuyers on their journey and create exceptional experiences,” said Gregg Nelson, co-founder and co-chief executive officer of Trumark Companies in Tuesday’s announcement.
“This acquisition aligns perfectly with our brand purpose: to enhance people’s lives by creating inspiring living environments, ensuring that the entire homebuying process is as supportive and seamless as possible,” he continued.
